My Role in the System
I co-developed the project from initial concept through final animation, helping shape the narrative, storyboard direction, visual language, and emotional pacing of the piece over a 13-week production cycle.
The brief challenged us to create an animated short addressing a current issue with a clear call to action. In response, we developed an environmental narrative centered on symbolic storytelling, using motion, illustration, and visual contrast to guide the viewer through emotional and environmental transformation.
I led the visual development, animation, and final editing of the project, creating custom assets in Illustrator and shaping the motion system to support emotional continuity, narrative clarity, and tonal progression across the short.
System Overview
The project approached environmental storytelling through motion, symbolism, pacing, and visual transformation over time.
Rather than relying heavily on dialogue or exposition, the animation used visual contrast, environmental transformation, and character-driven storytelling to guide the viewer through the narrative arc and reinforce the project’s environmental message.
The production process combined storyboard planning, custom illustration assets, animation sequencing, editing, and audio integration into a cohesive production pipeline, allowing narrative, motion, and visual design to function as interconnected parts of the final experience.
Each scene was designed to contribute to the emotional rhythm of the short, balancing clarity, atmosphere, and symbolic consistency while supporting the project’s final call to action.
